Submitted by: Bo Young, Commercial Development Manager - Barrier Systems Division
Have you ever written a BLOG?
Well, I haven’t…this is my first attempt at blogging so hang with me. I’ll admit it’s a lot harder than is sounds. In fact, I had a case of “BLOGGERS BLOCK.” So, I turned to an expert. “Alexa, how do I write A BLOG?” Unfortunately, she wasn’t a lot of help. Why wasn’t this making any sense? Then it dawned on me why I had #BLOGBLOCK. I’m a Baby Boomer.
We didn’t grow up with blogs, or Smart Phones…and don’t get me started on those meme things. We had a phone in the kitchen, with a tangled ball of CORD that unwound itself long enough to stretch into the den for some privacy. It was a great feature when you were talking to someone that had “Friended” you at school. But the whole house could hear every word, and they listened. That was the topic of several therapy sessions.
Don’t get me wrong, progress is great. I acknowledge that as I sit in my jammies with my laptop Googling blogging – instead of getting in the car, popping in my favorite 8-track and driving to the big brick building with the words LIBRARY on the front.
I diligently continued my internet research until I found enough information to help me get started. One writing tip was to NOT let your blog “get fat.” Apparently, fat becomes the enemy of writing: Don’t aim to entertain by calling attention to itself. This theory should be relevant to Architects and Builders reading this; you don’t look at a beautiful building and just admire its nice roof, you look at it and admire all the little things that go into the entirety of the structure.
It’s a shame that some people don’t pay attention to the details. At TERM we appreciate that the Devil’s in the details. That’s because we understand what our details accomplish and the impact we have been having on buildings way before video chats, and Twitter. For over 60 years we’ve been manufacturing products that allow beautiful structures to remain beautiful.
Think for a minute what might happen if your structure could not depend on the important construction details Polyguard provides…like air & moisture barriers, TERM underlayments & foundation barriers, below grade waterproofing, window and door flashing. We know that before Unlimited Data Plans there was Polyguard, in all its deserved glory, manufacturing products that have established the groundwork for beautiful homes and buildings everywhere. I really don’t consider that fat; I consider that something to be extremely proud to be a part of…I know I am.
Whew…first blog box checked 😉